sts_bs("jwscroller48b7",[20080214,"","","blank.gif",7,1,1,2,"100%","center",1,5,110,140,1],["none",1,"#454545","#FFFFFF","circleBG.gif","repeat"]);
sts_til([0,"Books, Guides, Special Reports & Workbooks","left"],["bold 9pt Verdana,Arial","#f68933","none","transparent","003.gif","repeat"]);
sts_pag(["transparent","7pt Verdana,Arial","#000000","none","transparent","7pt Verdana,Arial","#000000","none","#006892","7pt Verdana,Arial","#FFFFFF","none","#006892","7pt Verdana,Arial","#FFFFFF","none"]);
sts_sca(["center","middle","center","middle"],["arrowl_out.gif","arrowl_over.gif","arrowl_gray.gif",13,13,"arrowr_out.gif","arrowr_over.gif","arrowr_gray.gif",13,13]);
sts_sbd([1],["solid",1,"#006892",10,"border01_tl.gif","border01_tr.gif","border01_br.gif","border01_bl.gif","transparent","border01_t.gif","repeat","transparent","border01_r.gif","repeat","transparent","border01_b.gif","repeat","transparent","border01_l.gif","repeat"]);
sts_tbd([1],["solid",1,"#454545",5,"round_tl.gif","round_tr.gif","round_br.gif","round_bl.gif","transparent","round_t.gif","repeat","transparent","round_r.gif","repeat","transparent","round_b.gif","repeat","transparent","round_l.gif","repeat"]);
sts_ai("i0",[0,"Snapshot Survey","bodylanguage.pdf","_self","SnapshotBook.jpg",110,136,"center"],["transparent","bold 9pt Verdana,Arial","#006892","none","bold 9pt Verdana,Arial","#006892","none"]);
sts_tip("i0",[1,"<font face=\"Verdana\" size=\"2\" color=\"#333333\"><a href=\"books.html\">\r\nThe Snapshot Survey<a/></font><a/></b></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\"><i>\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">Quick, Affordable Marketing Research for Every Organization</font></i></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">Get results in as few as 2-3 days!  Shows you how to gather feedback you can take action on regarding your marketing, prospecting, sales, generating media coverage and much, much more.</font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">\r\n<a href=\"snapshotsurveychaper1.pdf\">Read first chapter \r\n(pdf)</a></font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">272 pages, $22.95</font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n&nbsp;</p>","stEffect(\"rect\")","",80,0,0,0,"middle","center",100,100],["9pt Verdana,Arial","#000000","none","#FFFFFF","","repeat"]);
sts_ai("i1",[0,"Marketing Toolbox","marketingroi.pdf","_self","Marketing%20Toolbox.jpg",104,140,"center"],["transparent","bold 9pt Verdana,Arial","#006892","none","bold 9pt Verdana,Arial","#006892","none"]);
sts_tip("i1",[1,"<font face=\"Verdana\" size=\"2\" color=\"#333333\"><a href=\"books.html\">\r\nMarketing Toolbox<a/></font></b></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\"><i>\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">High-Impact, Affordable, Easy-to-Use Strategies for Improving Your Busienss</font></i></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">Boils the field of marketing down to a handful of key principles and techniques for answering the questions:  What\'s happening now?  What should we do?  Where, When & how should we do it?  How did we do?</font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">44 pages, $24.95</font></p>","stEffect(\"rect\")","",80,0,0,0,"middle","center",100,100],["9pt Verdana,Arial","#000000","none","#FFFFFF","","repeat"]);
sts_ai("i2",[0,"Asking the Right Questions","planning.pdf","_self","Asking%20The%20Right%20Questions.jpg",107,140,"center"],["transparent","bold 9pt Verdana,Arial","#006892","none","bold 9pt Verdana,Arial","#006892","none"]);
sts_tip("i2",[1,"<font face=\"Verdana\" size=\"2\" color=\"#333333\"><a href=\"books.html\">\r\nAsking the Right Questions<a/></font></b></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\"><i>\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">24 Sample Questionniares from Successful Research Projects</font></i></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">The names have been changed to protect client identities, but the question wording, layout and design are original.  Includes online, phone, mail, focus group and other examples.</font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">85 pages, $19.95</font></p>","stEffect(\"rect\")","",80,0,0,0,"middle","center",100,100],["9pt Verdana,Arial","#000000","none","#FFFFFF","","repeat"]);
sts_ai("i3",[0,"Marketing ROI","marketinginfrastructure.pdf","_self","Marketing%20ROI.jpg",108,140,"center"],["transparent","bold 9pt Verdana,Arial","#006892","none","bold 9pt Verdana,Arial","#006892","none"]);
sts_tip("i3",[1,"<font face=\"Verdana\" size=\"2\" color=\"#333333\"><a href=\"books.html\">\r\nMarketing ROI<a/></font></b></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\"><i>\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">Crunching the Right Numbers to Measure & Maximize Your Results</font></i></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">Includes numerous forumala, measurement techniques and examples for evaluating your marketing expenditures.  The guidebook is a condensed version of the highly popular marketing ROI program written by Dr. Corder for the American Management Association.</font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">28 pages, $19.95</font></p>","stEffect(\"rect\")","",80,0,0,0,"middle","center",100,100],["9pt Verdana,Arial","#000000","none","#FFFFFF","","repeat"]);
sts_ai("i4",[0,"Corder 360 Communications Feedback","marketingculture.pdf","_self","Corder%20360.jpg",100,140,"center"],["transparent","bold 9pt Verdana,Arial","#006892","none","bold 9pt Verdana,Arial","#006892","none"]);
sts_tip("i4",[1,"<font face=\"Verdana\" size=\"2\" color=\"#333333\"><a href=\"books.html\">\r\nCorder 360 Communications Feedback<a/></font></b></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\"><i>\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">A Tool for Establishing Improvement Goals Based on Internal and External Assessments of Your Individual Strengths</font></i></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">A 50-item questionniare that allows you to compare your individual ratings and those of 10 others opinions you care about most.  Includes 30-, 60- and 90- improvement goals. </font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">12 pages, $24.95</font></p>","stEffect(\"rect\")","",80,0,0,0,"middle","center",100,100],["9pt Verdana,Arial","#000000","none","#FFFFFF","","repeat"]);
sts_ai("i5",[0,"Stop Bellyaching!","elevatorpresentations.pdf","_self","StopBellyachingthumb.jpg",105,140,"center"],["transparent","bold 9pt Verdana,Arial","#006892","none","bold 9pt Verdana,Arial","#006892","none"]);
sts_tip("i5",[1,"<font face=\"Verdana\" size=\"2\" color=\"#333333\"><a href=\"books.html\">\r\nStop Bellyaching!<a/></font></b></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\"><i>\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">It\'s Only a Presentation</font></i></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">Real-world, practical, effective presentation skills, tips and techniques that will get you to the next level.</font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">28 pages, $19.95</font></p>","stEffect(\"rect\")","",80,0,0,0,"middle","center",100,100],["9pt Verdana,Arial","#000000","none","#FFFFFF","","repeat"]);
sts_ai("i6",[0,"Presentation Skills Profile","","_self","PresentationSkillsProfilethumb.jpg",105,140,"center"],["transparent","bold 9pt Verdana,Arial","#006892","none","bold 9pt Verdana,Arial","#006892","none"]);
sts_tip("i6",[1,"<font face=\"Verdana\" size=\"2\" color=\"#333333\"><a href=\"books.html\">\r\nPresentation Skills Profile<a/></font></b></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\"><i>\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">Online Self-Assessment Tool for Benchmarking Your Skills Against Other Professionals</font></i></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">Contains 50-items that are rated and compared to others within your organization (or team) and other professionals.  Gives you 30 specific tips for improving your presentations based on your scores.</font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">12 pages, $19.95</font></p>","stEffect(\"rect\")","",80,0,0,0,"middle","center",100,100],["9pt Verdana,Arial","#000000","none","#FFFFFF","","repeat"]);
sts_ai("i7",[0,"Pocket Book of Presentation Lists","","_self","PocketBookofListsthumb.jpg",105,140,"center"],["transparent","bold 9pt Verdana,Arial","#006892","none","bold 9pt Verdana,Arial","#006892","none"]);
sts_tip("i7",[1,"<font face=\"Verdana\" size=\"2\" color=\"#333333\"><a href=\"books.html\">\r\nPocket Book of Presentation Lists<a/></font></b></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\"><i>\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">350 Tips for Adding Impact and Excitement</font></i></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">Contains helpful, cross-referenced tips for building and delivering your presentations.</font></p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">&nbsp;</p>\r\n<p style=\"margin-top: 0; margin-bottom: 0\">\r\n<font face=\"Verdana\" size=\"1\" color=\"#333333\">48 pages, $7.00</font></p>","stEffect(\"rect\")","",80,0,0,0,"middle","center",100,100],["9pt Verdana,Arial","#000000","none","#FFFFFF","","repeat"]);
sts_es();
